Your leadership brand is your identity and reputation as a leader.
Good leadership brands are built on authenticity, consistency and a genuine desire to serve stakeholders.
Great leadership brands are created when you also intentionally and clearly infuse your brand with your "DNA"—the unique values, talents, experiences and passions that define you.
Why build a great leadership brand? It's all about results. Aligning your actions, stories and visuals allows you to engage stakeholders faster. It can also make work more satisfying because it is aligned with who you are.
We can help you discover your brand and increase your effectiveness as a leader. We'll start by uncovering your "DNA":
Once we understand your essence as a leader, we'll build three guideposts:
Then, we'll develop the stories, actions and visuals that vividly demonstrate your true leadership brand. Real-life stories that emotionally engage others. Practical actions that align your deeds with your words. Powerful visuals that resonate with your audience.
Finally, we'll package it all in a leadership map—an action plan to guide your efforts. If you like, we'll provide ongoing or periodic coaching to ensure you stay on target.
Consultant: Rochelle Moulton, MBA
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