"Writers hate writing."
- David Remnick (editor of The New Yorker)
Writing isn't easy. And as the above quote suggests, for even the most competent and successful writers, the activity of writing can often be difficult and disagreeable. And, yet, as any study will tell you, writing continues to be an extremely important element of business and professional life. Businesspeople need to be able to communicate ideas and strategies, as well persuade prospective clients and customers, through writing. This workshop offers an opportunity for you to develop these crucial business skills. This workshop explores the essentials of effective business writing and communication. We use a highly interactive approach to develop successful writing skills. Participants will practice the relevant skills and techniques and receive individual feedback from instructors. Successful business writing necessitates both a solid grounding in fundamentals as well as the utilization of particular strategies to obtain the desired goals. In this workshop, you'll learn both.
In this workshop, we offer a comprehensive and novel approach to the everyday problems of writing in the business environment. This interactive session will help you to:
Welcome & Introductions
Module 1: Persuasion I – Passing the "So What?" Test
Module 2: Persuasion II – Dynamic Language & Solid Reasoning
Module 3: Organization & Structure I – Preparing the Document
Module 4: Organization & Structure II – The Elements of an Effective Business Document
Module 5: Organization & Structure III – Putting it All Together
Module 6: Clarity – Avoiding Ambiguity & Using Strong Grammar
Module 7: Revision – Getting it Right (But Not Always the First Time)
Module 8: Tone – Keep it Positive
Leadership insights in your inbox.