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Success is a matter of succeeding at realizing your vision;
failure is the opposite. Consequently, success and failure are
two sides of the same coin. Strategic facilitation will help
you favor success over failure.
Strategy is your methodology of choice, spelling out WHICH activities
you want to perform, not HOW you are going to perform them; the
HOW is tactical in nature. In that regard, the major airlines
still need to learn the difference between efficiency and effectiveness
from Southwest Airlines.
Strategy is at the heart of creating a competitive advantage
and your choice of activities and the level of their execution
determine if this advantage is sustainable or not.
Consequently, strategy requires hard trade-off decisions because
in order to perform more of one function, you must give-up some
of another. For example, you cannot strive to be a cost-leader
and a high-end supplier at the same time.
Who Should Participate
Board of Directors members, Executives and Senior Managers
Outcomes
Participants will take-away:
- The key differences between Operational Efficiency and Strategy
- The importance of the Value-Chain to strategy implementation
- How competitive advantage grows out of the entire system
of processes, functions and activities you choose to perform
Key Topics
- Operational Efficiency vs. Strategy
- Strategic fit of activities with the strength of your organization
- The key to defending your sustainable competitive advantage
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