|
Internal communication is no longer
a "nice to have" portion of the overall business strategy. Ensuring
that your messages are clear, concise and reach all audience levels
is imperative to create results. It is important that an organization
has a strong communication strategy in place that creates awareness,
understanding and behavior change.
We will come in and create, and help to implement, an overall measurable,
short and long term, internal communication strategy while tying
results to business objectives. This plan can be created to:
- Create tools to engage, influence and energize employees (i.e.
Town meetings, Two-way communication)
- Link internal and external communication messaging
- Address frontline employee and manager communication needs
- Link field offices, nationally and internationally
This can be targeted to specific needs as:
- Annual Reports
- Merging two cultures
- Crisis Communication Strategy
- Work/Life issues are being communicated properly and understood
- Reviewing third party endorsement opportunities (i.e. Working
Mother Magazine top 100 list, Fortune Magazine top 100 lists,
etc.)
We will implement the communication strategy with:
- Writing and editing
- Communication audits
- Best practice studies
- Key messaging
- Measurement
- Officer positioning
The process will require various sessions to explore the audience
and address and their needs. The result will be a comprehensive
internal strategy, addressing every level of your organization.
|