 Event
Overview
Do you ever find it hard to make telephone prospecting calls
because you haven't taken the time to plan out exactly what you
want to say? Do you ever want to make prospecting calls but are
concerned about saying the wrong thing to an important prospect?
Do you feel that "cold calling" is an ineffective, sometime humiliating
approach to business development? This event will thaw the "chill"
you might feel about calling prospect by first eliminating the
negative perceptions often associated with this business development
approach, and then providing practical, effective tools and techniques
to make this approach work to you and the firm.
Who Should Attend this Event:
People who wish to increase their ability to make more effective
and efficient use of time spent on prospecting for new clients
via the telephone.
Event Outcomes
Participants of this event will leave with:
- Increased skill in planning for effective prospecting calls
- Enhanced ability to get to key decision makers over the phone
- Increased awareness of how to improve personal telephone
style
Event Key Topics
- "Cold-Calling" Doesn't Have to Leave You — or a Prospect
Cold: Getting Past Perceptions
- Planning the Call: Yes, a "Script" Can Help!
- Consultative Phone Approach: Let the Prospect Do the Talking!
- Gaining Access to Key Decision Makers: Getting Past the "Gate
Keepers"
- Ways to Warm up your Calls: Your Personal Telephone Style
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